BusinessSTM: Science, Technology, and Mathematics

Storytelling for Data and Design

Stories move people in a way that charts and data points cannot. Instructor Lachezar Arabadzhiev has focused much of his career on helping companies connect with audiences using the power of visual storytelling. In this course, Lachezar breaks down his approach, explaining how to use Canva, a popular graphic design platform, to visualize and convey compelling narratives.

Learn how to analyze your target audience, exploring what they want and how to reach them where they are. Discover how to apply storyboarding and storytelling principles to build out a visually expressive narrative. Plus, Lachezar steps through three real-world examples of data-driven storytelling across a variety of industries and projects.

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